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Reporting
Plausible Analytics • Ultimate Privacy Compliant Web Tool
Plausible Analytics is one of the new generation projects build around Privacy First/Cookie-less approach. It is an interesting alternative for Google Analytics users who need web...
About Me
Who I am
Hello, my name is Wojtek, I'm an experienced Software Engineer, with many many years of experience in the advertising industry.
About Me
My Services
If you need a technical specialist to technical support to fix your problems, you are in the right place.
Google Data Studio
5 steps to automate Google Marketing Platform reporting • BigQuery & Google Data Studio
The most difficult part of advertising is reporting. Manually generated reports take a lot of time, and manually combining data in Excel does not help with this task. However,...
Campaign tracking
Safari tracking IP address protection • Apple iOS 15
With iOS 15, Safari will block trackers by hiding the user’s real IP address. But how exactly will it work? And what side effects could we expect to see in the campaign...
News
Advertising Tracking Problems • Apple iOS 15
Every year we wait for the Apple WWDC conference to see how they will increase Privacy settings with the new iOS release. And this year, with iOS 15, they did their best to...
Programmatic
Dynamic Creatives for Programmatic DOOH
Since Programmatic Digital-Out-Of-Home (DOOH) is getting more popular, it also brings questions about how we could take an advance it. One of those advantages can be Dynamic...
Campaign tracking
5 ways to improve conversion reporting in digital campaigns
Let’s analyze the five most common reasons we can not track user conversions in our digital campaigns. With progressing privacy protection laws and restrictions, we track...
News
What happens if Apple removes Google Search from iOS?
Apple is against other big corporations like Google and Facebook, but what would happen if Apple decides to remove Google Search from iOS? Why should Apple remove Google Search?...
Contact Me
Wojtek Andrzejczak
Programmatic Advertising & Development
Switzerland, Zürich
Contact me if you need advice or help.
Would you please choose the most appropriate contact channel for you?
